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Consumer Packaged Goods for Distributors and Manufacturers

The highly competitive Consumer Packaged Goods (CPG) industry faces unique and complex challenges. To be successful, all areas of your business need to be optimized and operating at the most efficient level possible. There is simply no room for error. High volumes, low margins, evolving distribution networks and high product turnover have to be carefully monitored and tightly managed or you may quickly find your profits eroding and your customers disappearing.

The "Dynamic CPG" solution from Collins Computing is specifically designed for CPG organizations like yours to optimize profitability, increase efficiencies and provide visibility across operations. Dynamic CPG is a powerful end-to-end solution for the Consumer Packaged Goods market, built on the market leading Microsoft Dynamics™ AX solution set, and recognized by Gartner as the market leader in the mid-market.

  • High volumes — As CPGs are generally low priced items in high demand, forecasting, planning and an extremely well-managed inventory are paramount. Inefficiencies in purchasing, invoicing, shipping or receiving can quickly be disastrous. Collins Computing's Dynamic CPG integrates demand forecasting and planning, warehouse management, order management, and supply chain management to optimize your ability to supply the high volumes required as efficiently as possible.
  • Low margins — Intense price stress at the retail level puts pressure on manufacturers and distributors and leads to smaller margins. Dynamic CPG gives you in-depth landed cost analysis and monitoring that is critical to ensure that your profits are maximized.
  • Extensive and evolving distribution networks — Manufacturers have historically used wholesale distributors to distribute products but alternatives such as mail order, catalogue sales, and direct sales have started to bypass the traditional distribution channels altogether. This is forcing distributors to add value to their services in order to retain customers. Customer relationship management is more vital than ever. Dynamic CPG empowers your customer relationship management and handles rebates and royalties with ease. Electronic data interface (EDI) capabilities allow you to integrate with suppliers and customers to automate transactions, saving you both time and money.
  • High product turnover — Due to high consumer demand or rapid product deterioration, CPG organizations need to have product life cycles well planned and monitored to avoid stock outages or waste. Dynamic CPG can assist you with product life cycle management and SKU optimization through detailed analysis tools that give you the insight required to make strategic decisions.

Dynamic CPG incorporates all of the following:

  • Product Lifecycle Management (PLM)
  • Demand Forecasting and Planning
  • Product Pricing and Promotions
  • Web Stores
  • Order Management
  • Supply Chain, Procurement, and Rebates
  • Warehouse Management
  • Landed Costing and Freight Management
  • Customer Relationship Management and Service (CRM)
  • Customer Credit Management
  • Financial Management
  • Retail — Centralized and Store
  • And more ...

Collins Computing exclusively offers the Dynamic CPG and Product Lifecycle Management solutions (PLM), integrated with Microsoft Dynamics AX, for the consumer goods, apparel and retail industries.

We invite you to find out more about our company, Microsoft Dynamics and our implementation services for enterprise resource planning (ERP), customer relationship management (CRM) and CPG-specific software. Then give us a call at (949) 457-0500, email info@collinscomputing.com or complete the Contact Us form.

Discover how Collins Computing can help you realize your greatest business potential.

Collins Computing is a reseller and implementer of Microsoft Dynamics GP, Microsoft Dynamics AX and Microsoft Dynamics CRM for companies worldwide with a focus in Orange County, San Diego, Los Angeles, Ventura, Riverside and Phoenix, AZ.

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